Facebook is a social media platform that allows individuals, businesses, and organizations to connect and share information with others. One of the core features of Facebook is the ability to create a personal profile, a business page, and a group.

Let’s understand the differences to know how we can apply correctly to your business:

A Facebook PROFILE is a personal space where you can share details about yourself, such as your hobbies, photographs, videos, location, and hometown. Additionally, creators can use their profiles to connect with their followers by enabling professional mode. With this feature on, anyone can follow the creator’s profile and view their public content on their Feed. Even when professional mode is enabled, creators can still choose to share information and posts with only their friends or a wider audience. To access your profile, click or tap your name or profile picture at the top of the Facebook page.

In order to create or manage a Facebook PAGE, a profile must first be set up. Pages are a feature on Facebook that allows public figures, artists, businesses, brands, organizations and non-profits to connect with their audience or customers. When someone likes or follows a Facebook Page, they will start to see updates from that page in their Feed.

To create or manage a Facebook GROUP, it is essential to have a profile. Groups are a platform for people to communicate about shared interests with a specific set of individuals. You can create a group for any purpose, such as family reunions, after-work sports teams, or book clubs, and adjust the group’s privacy settings to control who can join and see the group. When you join a group on Facebook, you will start to see content from that group in your Feed.