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Full refund before work startsChange your mind after buying? Refunded in full, no questions, until we begin.
You own everythingSource files, copy and licences transfer to you. No lock-in, no monthly anything.
No junior handoffThe senior who scoped it does the work. Not a ticket queue, not an offshore team.
What's included
Pick the outcome, not a feature list.
3 packages. The difference is how much we build around it.
A one-page brand voice snapshot
Voice Essentials
A clear, usable voice snapshot for a solo founder or small brand.
$49~2–3 business days
✓Guided brand & voice discovery
✓3–4 core voice attributes
✓Personality & tone summary
✓Words to use / words to avoid
✓2–3 example rewrites
✓One-page voice reference
✓Senior white-glove edit
Most popular
Brand Voice Guide
A complete voice guide a whole team and outside vendors can write from.
$119~4–6 business days
✓Everything in Voice Essentials
✓Full voice attributes with do/don't
✓Tone shifts by channel (site, ads, email, social)
✓Messaging pillars & key phrases
✓Tagline / value-prop options
✓Multiple before/after rewrites
✓Two structured refinement rounds
A full verbal identity system
Verbal Identity System
A complete verbal identity for a serious launch, rebrand, or content-heavy brand.
$279~6–9 business days
✓Everything in Brand Voice Guide
✓Positioning & audience-aware voice
✓Voice across the full customer journey
✓Boilerplate, bio & elevator-pitch copy
✓Channel-specific writing playbooks
✓AI-prompt guide (brief tools in your voice)
✓Reusable examples & templates library
How it works
5 steps. No guesswork.
You never wonder what happens next or who has it.
01
Pick your package
Choose by how many people and channels need to write in your voice — a snapshot, a full guide, or a whole verbal identity.
02
Voice discovery
A guided brief on your brand, audience, competitors, and the personality behind the whole thing. Share copy you love and copy you hate.
03
Send your assets
Existing copy, brand guide, competitor examples, and anything that sounds right or wrong to you. We flag gaps first.
04
Produce & senior edit
AI generates voice directions and examples fast; a senior operator shapes them into a distinctive, defensible voice. You review and give consolidated feedback.
05
Deliver
A documented, shareable voice guide with real examples, organized in your portal, ready for your team and vendors.
Questions
Straight about scope.
4 questions about this package specifically. If yours isn't here, ask before you buy — not after.
Is this AI-generated?
AI explores voice directions and examples fast; a senior operator shapes them into a distinctive, defensible voice with a real point of view. Machine volume on the exploration, human judgment on the call — never a bland composite.
How is this different from a brand style guide?
A style guide covers the visual side — logo, colors, type. This covers the verbal side — how you sound and what you say. They're companions; many brands get both.
Will my team actually be able to use it?
That's the point. It's built as a practical reference — words to use and avoid, tone by channel, and before/after examples — not an abstract mood board.
Can it help my AI writing tools?
Yes. A documented voice is exactly what turns generic AI output into copy that sounds like you. The larger tiers include an AI-prompt guide so your tools write in your voice.
Where this goes next
Bigger than one deliverable?
Most people start here and keep going. These are the natural next steps.
Put the voice to work
Voice locked? Now let us write the sales pages, emails, and ads in it — sharp and consistent.
Explore →Managed Creative
We can run your whole copy and creative output in this voice, every month — done for you.
Explore →Full Growth Engine
When you're ready to build the brand, the site, and the growth around this voice: web + SEO + paid + automation, end-to-end by one senior team.
Explore →