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Full refund before work startsChange your mind after buying? Refunded in full, no questions, until we begin.
You own everythingSource files, copy and licences transfer to you. No lock-in, no monthly anything.
No junior handoffThe senior who scoped it does the work. Not a ticket queue, not an offshore team.
What's included
Pick the outcome, not a feature list.
3 packages. The difference is how much we build around it.
The essential rules your team needs to use your brand correctly
Brand Essentials
Small businesses that already have a usable logo but lack documented standards.
$399~3–5 business days
✓Brand intake questionnaire
✓Review of existing logo & materials
✓Primary logo usage guidelines
✓Clear-space + minimum-size guidance
✓Incorrect-use examples
✓Primary color palette + supporting colors
✓HEX, RGB & CMYK values
Most popular
Brand System
Growing companies, eCommerce brands, and teams working across multiple vendors.
$799~5–7 business days
✓Everything in Brand Essentials
✓Expanded logo-system documentation
✓Primary, secondary & accent color systems
✓Full digital + print color specs
✓Full typography scale + usage
✓Photography style + image treatment
✓Icon & graphic-element direction
A full visual and verbal operating system for the whole brand
Complete Brand Standards
Serious launches, company-wide rebrands, franchises, and funded, multi-channel organizations.
$1,499~7–10 business days
✓Everything in Brand System
✓Brand positioning + audience overview
✓Personality, values & attributes
✓Voice & tone standards
✓Messaging pillars + preferred terminology
✓Words & phrases to use or avoid
✓Headline + CTA examples
How it works
6 steps. No guesswork.
You never wonder what happens next or who has it.
01
Select your package
Choose the guide based on how many people, platforms, and marketing applications need to follow the brand.
02
Complete brand intake
Provide logo files, website, existing materials, colors, fonts, audience info, and examples of current inconsistencies.
03
Identity review
We identify what should be retained, clarified, expanded, standardized, or corrected.
04
Build the brand system
We document the logo, colors, typography, imagery, layouts, voice, applications, and templates in your package.
05
Review & refine
You review the guide in your portal and submit consolidated feedback.
06
Finalize & deliver
We apply refinements, prepare supporting assets, run quality control, and deliver the guide for implementation.
Questions
Straight about scope.
5 questions about this package specifically. If yours isn't here, ask before you buy — not after.
Do I need an existing logo?
In most cases, yes — this service documents and expands an existing identity. If you don't have a usable logo yet, start with Logo Design and we'll build the guide around it.
Is this the same as logo design?
No. Logo Design creates the central mark. A Brand Style Guide explains how the complete identity should be used everywhere it appears.
Can you work with a logo another company designed?
Yes — as long as you have the right to use and modify the files. Vector files are preferred.
Are font licenses included?
Paid commercial font licenses are separate. We identify the licenses you need or recommend suitable open-license alternatives.
Which package should I choose?
Brand Essentials for the core rules, Brand System for complete visual consistency, and Complete Brand Standards when you also need voice, messaging, and templates.
Where this goes next
Bigger than one deliverable?
Most people start here and keep going. These are the natural next steps.
Build Your Brand
Need the whole identity? We'll build the logo, brand system, site, and social in one managed sprint.
Explore →Managed Creative
Once the standards are set, we can run your entire creative output on-brand every month — done for you.
Explore →Full Growth Engine
When you're ready to grow it: web + SEO + paid + automation, run end-to-end by one senior team.
Explore →